Recently, I decided I wanted to see what it would be like to launch an app. I wanted to try it out and practice marketing. Plus, everyone seems to have an app or a store these days–how hard could it be?

The Idea

The first challenge was thinking of an idea. I wanted something simple enough to build on a first try but interesting enough to actually get downloaded. Thinking back to games I used to play on the type of phone that attached to a wall, I remembered Lemons…it seemed like a perfect match. I assumed it would be a popular app already, but when I searched for it in the App Store, nothing came up. Surprised, I searched for its close cousin, the MASH game (i.e. Mansion, Apartment, Shack, House); there were tons of them listed on the app store.

Am I Imagining Things?

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What’s Next

On this blog, I’ll outline the journey to launch, tell you about how I built it, talk about marketing, and generally keep you up to date on how it’s going. So…follow along and live vicariously through my app launching experience!